Illuminate Your Practice

A podcast for women in chiropractic

[episode 16] I Wish I Would’ve Known in My First 5 Years…(Part 1)

Feb 18, 2021
 

This is part one of a 3-part series where I’m revealing the things I wish I would’ve known about in my first 5 years of practice. I think we've all struggled with these in one way or another when we left Chiropractic school and were tasked with being doctors and business owners. The hurdles in practice growth, the communication of Chiropractic, the mindset limitations… where’s the easy button?!

Well (spoiler alert) there isn’t - but there are definitely some things that, had I implemented them earlier, would have made that hard season of life much shorter, and catapulted my growth that much sooner!

You can learn the lessons yourself, or you can just hear from mine and spare yourself the not-so-pretty stuff ;)

--> I’m confident that I wouldn’t have seen 80-90% of the incredible things I’ve witnessed in my practice if it weren’t for the CLA INSiGHT. This has been the game-changer for me.  (Not sponsored - I just...

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[episode 15] Owning Your Authority with the Power of Media w/ Lynya Floyd

Feb 11, 2021
 

Lynya Floyd is the senior media coach for Selena Soo’s Impacting Millions program, where she works with entrepreneurs, coaches and experts who want to elevate their status using the power of the media. She has helped clients land stories in media outlets like Forbes, Well + Good, Yoga Journal, Fast Company, Entrepreneur on Fire and more. Lynya has nearly two decades of experience working in the media as an editor at magazines including Glamour, Essence, Family Circle, Seventeen (so she clearly knows her stuff!)

Lynya helps us (yes, me included) tackle some of the mental blocks that hold us back from reaching out to the media. She guides us on how we can properly communicate our health philosophy in a publicity space, and unveils her tips and tricks to land some amazing, local PR.


--> Grab this FIRE freebie! 
This super meaty resource is stacked with month-by-month timely topics to write content about and will help you generate ideas...

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[episode 14] 2 Ways to Tackle the Work/Life Balance Burnout

Feb 04, 2021
 

You’re not alone if you feel like you need a crash course on boundaries, work/life balance, and time management. Let’s be real - no matter how disciplined we are, it’s only human to fall back into patterns where we feel like we’re running a race that will never end. 

Through time and practice, I’ve found 2 ways that regularly help me snap back into a groove that feels both sustainable and congruent with my life priorities. Whether you default to a “work-more” mindset or a “can’t-get-motivated” mindset, these simple strategies can help bring you back to center and restore your harmony.


--> Grab the Ideal Schedule template freebies!
Ideal Schedule.pdf
Ideal Schedule.xlsx


--> What topics can I cover on the podcast to keep you going on your journey? Do you have  a question for me regarding Ideal Schedule? Post in the Illuminated Insiders group and tag me! I’ll respond in the comments :)

...

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[episode 13] When The Universe Slaps You In The Face

Jan 28, 2021
 

The universe has a funny way of stopping you in your tracks when you’re just chugging along in your day-to-day grind. 

In this Mindset Moment episode, I reflect on some recent personnel changes that shook me a bit, but were also the perfect reminder from the universe to prioritize consistency in my desired growth and long-term goals. 

It may get you thinking to yourself, “What has been helpful for me that I’m no longer consistent with?"

--> Looking for the replay of the referral workshop? Shoot my team a message here

--> Any DC's that 
join the Illuminated Squad by 1/29/21 will get instant access to these powerhouse marketing tools:

Facebook Ad Training + Step By Step Guide: In this training, get the know-how on how to set up Facebook Ads and utilize them for outward growth! 

IG Audit By Molly Cahill / Instagram Expert: I've never offered my clients this kind of bonus before! Molly Cahill is...

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[episode 12] Truth Bombs from a Chiro Patient Turned IG Pro w/ Molly Cahill

Jan 21, 2021
 

If you're using the word 'subluxation' in your outward marketing, it's time to stop.

This is just one of the lessons learned in today's chat with Instagram coach, Molly Cahill.

Before becoming the social media maven she is today, Molly was a young mom that pursued chiropractic for pain relief. It took her about 10 years to adopt the wellness mindset from chiropractic, and in that time realized what so many chiros are missing in their messaging.

She has since harnessed her skills as a sales and marketing pro to focus on how to communicate the chiropractic mission into a simple language that clarifies—not confuses— prospective patients and gets them to convert.

--> Grab Molly's free Patient Voice + Branding Worksheet Here!

--> Any DC's that join the Illuminated Squad will get a FREE 15-min. customized IG audit from Molly! 
Grab your Marketing Bundle Bonus when you join today. (exp. 1/29/21)

--> Check out Molly on IG...

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[SPECIAL GUEST] The "Complacent" Contradiction with Dr. Lauryn

Jan 14, 2021
 

I’ve seen this same feeling and almost a question like response several times throughout my coaching career - I need more motivation. But is that what you actually need? Today’s conversation is with my good friend, Dr. Lauryn. This interview had started from the original comment of, “I'm in need of consistent motivation to keep pushing for more and not get complacent with what I've already accomplished. What I'm doing is well enough, but my Vision always is nudging me to strive for more; There can be a subtle internal struggle to be thankful for what I have and just coast because the thought of working towards something more is sometimes exhausting. How can I find a daily or weekly motivational reminder that enough is not going to cut it for me because deep down, I know that if I'm not consistently improving, if I've become stagnant, then I am no longer growing as a human being”

 

Where To Start

 

When you ask these really broad questions...

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Growing A Community Culture With FB Groups

Jan 07, 2021
 
 

 I want to invite all of you to continue that conversation as I mentioned in Episode 7. When I sat down after there were some requests for more referral content, so I decided to put on a referral workshop on January 19th. This will be a webinar-style and that way you all can show up live and you can ask any questions or follow-ups that you need because you'll be there with me so if you'd like to join for that free referral workshop. 

 

Tuesday, January 19th at 1:00 p.m CST 

--> Register at the illuminatedsquad.com/referrals.

 Make sure to join our FREE FB group so you don’t miss any announcements about the workshop and can join the rest of the group there! 

I definitely will do something special for those of you that are able to show up live. If you want the content and you're not able to show up live register anyway because we are sending out the replay! 

--> Download the companion guide to this episode: Facebook Group...

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The Power of Celebration

Dec 31, 2020
 

Welcome to this final episode of Illuminate Your Practice for 2020 and it is New Year's Eve. 

My content for you today is all about closing out the year in the best way possible. Honestly, when I was looking at the schedule and knew we'd have an episode that released on New Year's Eve, it was hard for me to decide what specifically I wanted to talk about with you because there's so much I love; the reflection process, the analysis process, and of course the planning process. 

I want to invite you to make sure that you are on my email list because obviously, you know, the social media things. Sometimes they get a little tricky and it's always I want to stay in touch with you to make sure that you are aware of all the things I have planned before anyone else.

 --> To be first to know about the upcoming exclusive seminar with Monika Buerger, From Plateau To GROW! workshop, hop on my email list, and join us in the free FB group for women in chiropractic - ...

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MINDSET MOMENT: Mythbusting a Popular "Motivational Quote"

Dec 24, 2020
 
Today we're doing a little mindset moment episode where you'll be able to get a quick tangible take away under 20 minutes to really just feed your brain what it needs to move forward towards your personal and professional goals. So I'm super excited to bring you one of those episodes as it's Christmas Eve 2020, and I thought there was no better Christmas present that I could give you!

Today it's actually going to be a little more like mindset Mythbusters; most of what I'm going to be bringing you in this particular type of episode is something that is widely recognized in the mindset and professional or personal development world as a theory or a concept that you hear.

I have a bit of a different spin on this and so this one, especially today, is a Mythbuster one for me; when I flipped this quote it was a game-changer for me. It really shifted my perspective into a much healthier way of looking at things so I'm excited to dig into that.

Before we get started I want to...

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Take Your Practice From Plateau to GROW!

Dec 17, 2020
 

- -> Before we get started, connect with me on social media! Click to follow me on IG! You can DM there!

--> Tag me, screenshot this post, and share! - -I'd love to hear what you think about the episode!

--> If you'd like to join our email list you can by clicking here!

 
 
 The number one question in Chiropractic is growth: how to grow their practice.

I ran across an article that said anytime you ask someone about money. They will always tell you that in order to be happy. They love to make double what they make regardless of if they make 50k a year or five million a year. The answers  were double what they currently have.

So obviously growth is a hot topic but especially as we are looking into a new year and of course after the year that we've had I know that growth is on a lot of your minds. In fact, it's one of the most commonly asked questions for me.

That's why I have grown my practice to the high-volume beast that it is today....

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